About Us
EXPERIENCED CAR CARE SERVICES & MORE
Black Label Detailing Company, originally founded as “Shxrks Auto Detailing Company,” was established in 2024 with a simple mission: to help friends and members of the community in need of vehicle detailing and wash services. What began as a small, passion-driven effort quickly grew into a deeper commitment to the craft and the customer experience.
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As founder and owner Jashaur Watkins, alongside his younger brother Dontaz White, developed their skills in vehicle washing, waxing, and product sourcing, their dedication to quality and professionalism continued to expand. Over time, they recognized the opportunity to elevate their work from a passion project into a fully developed mobile detailing business.
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After just one year in operation, the company faced a significant challenge when their home in Wheeling was impacted by a flooding disaster. During this difficult period, they were supported by Heidi Porter, Director of Finance, and Patrick, President of RM Wilson in South Wheeling. Their assistance provided critical support, helping the founders secure essential supplies and equipment, as well as their first major opportunity detailing a fleet of work vehicles. This support played a key role in sustaining and rebuilding the business during a time of hardship.
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In the year that followed, the company underwent a full rebrand, transitioning from “Shxrks Auto Detailing” to Black Label Detailing Company. This rebranding marked a new chapter defined by resilience, growth, and a commitment to delivering high-quality mobile detailing services throughout the Ohio Valley region.
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Today, Black Label Detailing Company continues to operate with the same foundational values it was built on: dedication, craftsmanship, and community support.
Core Values
THIS IS WHAT WE DO BEST
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At Black Label Detailing Company, we take pride in delivering more than just a clean vehicle—we deliver a service built on trust, precision, and long-term care. Every detail is performed with intention, ensuring your vehicle receives the highest standard of attention throughout Wheeling and the greater Ohio Valley.
Your Safety Comes First — Including Your Vehicle’s Safety
We prioritize the safety of both our customers and their vehicles above all else. Every product, technique, and process is carefully selected to protect your vehicle’s surfaces, finishes, and long-term condition while delivering a superior clean.
Professional & reliable team of experienced detailers
Our team is built on professionalism, consistency, and hands-on experience. We understand the importance of punctuality, communication, and delivering results you can depend on every time.
Personalised service with service record
Every vehicle is different, and so is every customer. We provide personalized detailing services tailored to your needs, with attention to detail documented through service records to ensure consistency and quality over time.
Impeccable
customer service
We believe customer service is just as important as the quality of the detail itself. From first contact to final inspection, we are committed to clear communication, respect, and a seamless customer experience.
At Black Label Detailing Company, our standard is simple: deliver exceptional results, every time, with integrity and care.